EXAMPLE EURO 2024
Here’s our 7-step method, illustrated with our EURO 2024 case, to guide you through any future projects.
1. Concept Development 💡
- Example: We started with an idea to write a book about the EURO 2024.
- Task: Brainstorm ideas and develop a compelling concept that captures the essence of the project.
- Outcome: A clear and engaging project idea.
Diego Armando Maradona, emerged as the linking pin between Oranje & Rode Duivels
2. Title and Narrative Creation 📖
- Example: We came up with the title "OctoPaul EK 2024: Oranje en Rode Duivels hand in hand."
- Task: Develop an engaging title and outline the narrative through creative interaction and feedback loops.
- Outcome: A compelling narrative framework.
The idea of OctoPaul, the little nephew of the legendary Paul the Octopus, emerged as a predictor
3. Content Development ✍️
- Example: We started writing the book, refining the narrative into a well-structured manuscript.
- Task: Create the content, ensuring it aligns with the project's concept and narrative.
- Outcome: Completed content ready for publishing.
We created a beautiful book cover, as well as images inside
We created a beautiful book cover, as well as images inside
At Octopus Media Lab, we proudly designed the book cover and visual illustrations for "OctoPaul Predictor - Oranje & Rode Duivels hand in hand." Our talented illustrators have brought the magic and excitement of Euro 2024 to life with breathtaking visuals.
Each illustration is carefully crafted to enhance the unique stories and predictions of OctoPaul, engaging and inspiring readers. Trust us for high-quality and creative illustrations that elevate your book to the next level. 📚🎨✨
4. Publishing and Distribution 📚
- Example: We published the book via our own publisher in paperback and ebook formats.
- Task: Publish the content in multiple formats (paperback, ebook) and distribute it widely.
- Target Group Creation: Identify and create a target group including journalists, TV, radio, sports magazines, sports clubs, and supporter clubs—both online and offline.
- Outcome: Published content accessible to a broad and targeted audience.
We have our own publishing partner!
5. Multimedia Production 🎥🎧
- Example: We produced video/audio productions after each game and promoted them through social media.
- Task: Create supporting multimedia content to enhance the main project and engage the audience.
- Outcome: A rich multimedia experience that complements the primary content.
See our multimedia productions after each game played by Oranje & Rode Duivels
VIDEO 01 JULY 2024
Belgium vs France
VIDEO 10 JULY 2024
Netherlands vs England
6. Promotion and Networking 📣🤝
- Example: We promoted the content through social media, built networks, and secured media appearances. Check out our Instagram channel for more examples OR visit our Facebook Group OctoPaul Predictor
- Task: Promote the project through diverse channels, build networks, and engage with media for broader exposure.
- Outcome: Enhanced visibility and audience engagement.
7. Audience Engagement and Feedback Loop 💬📈
- Example: The book inspired thousands across multiple regions, leading to increased engagement and sales.
- Task: Engage with the audience, gather feedback, and continuously improve the project based on insights.
- Outcome: A highly engaged audience and a successful project with wide-reaching impact.
Contact Octopus Media Lab
At Octopus Media Lab, we believe in the power of collaboration and communication. Do you have a question, an idea, or want to learn more about our services? We’d love to hear from you! Our team of creative experts is ready to assist you at every step of your project. Let us know what's on your mind, and together, we'll bring your vision to life. Contact us today and discover the possibilities! 📞📧
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